Introduction
How to be experimental on screen-based narrative? Muse, an original narrative exploring the themes of loneliness, longing, and self-discovery, is an immersive short film with Augmented Reality interaction. Designed specifically for a 150' x 11' screen in The lobby of IAC, Headquarters in New York City.
Role Team Show & Award
Experience Design Bryan Hsu, Chloe Gao IAC building, New York, 2018
Animation Sound design: lV wang Lumen Prize, 2018
Illustration IFP Media Center, NY, 2018
Modeling ICMC, Daegu, Korea, 2o18
GOAL
Create a three minutes visual immersion experience, which treats the architecture space as a time-based medium, instead of only focusing on the video wall. And narrate the story about chasing and self-finding in the river of life.
CONCEPT
Create an experimental interactive narrative with Augmented Reality as an added medium layer exploring the story and feel the immersive experience.
architecture Space
How to be experimental on screen-based narrative?
Emotion Journey
dreamlike river, surreal city and infinite space shape Muse, with color changing from dark to purplish to orangish.
express the emotion of lost, wonder and self-finding.
Augmented Reality Mask
The AR experience add a sensation layer to the experience, the story extend from the screen to the whole space. The user can follow the character to have an immersive experience.